Digital Marketing for Doctors: Get help for marketing your medical practice
Taking care of patients is a full time job.
Let us take care of your marketing.
Have a way to reach patients effectively, online.
They expect you to.
You know it, they know it, and the numbers confirm it.
84% of patients use both online and offline sources for hospital research
Search drives nearly 3x as many visitors to hospital sites compared to non-search visitors
44% of patients who research hospitals on a mobile device scheduled an appointment
53% of patients who did not watch a hospital video were unaware they existed
Research by Accenture also shows that Singaporeans, just like their counterparts in other countries:
Regard digital capabilities of medical providers increasingly important
Choose a medical services provider according to how short the wait time is on the day of their visit
Say the ability to book an appointment online increases their chances of choosing a provider (86%)
Consider digital communication (through email or video conferencing) as important
Base their satisfaction with a provider according to convenience and speed
Have the help you need so you can focus on what you do best.
Knowing you need to go digital to reach patients is one thing; actually doing it is quite another.
Being a doctor and/or practice manager is a full-time job, and digital marketing is a full-time job in itself, too. It isn’t just about a post here and there on social media or putting out an ad or two.
There are many intricacies involved in digital marketing that continue to evolve, which also means your digital marketing activities need to be updated and adjusted every so often.
And that’s why we’re here to do your healthcare digital marketing services for you.
Have all your digital marketing taken care of.
When we say all your digital marketing, we don’t just mean the social media, or the banner ads–we mean the entire 360.
Digital marketing is an ecosystem where your patients go from one spot in the digital space to another as they look for a medical services provider to help them.
With our 360 digital marketing strategy, you’ll be able to communicate with patients as they keep looking no matter where they go, to make sure they choose you in the end, and that they keep coming back to your practice.
Display
Display Ads like banner ads on different websites make patients aware of your services.
Social
Social Media Ads on different platforms give patients a chance to engage with you, and to ask friends or family what they think of your services.
Search
Search Engine Marketing and Search Engine Optimisation make sure patients find you when they look for more information about you on your website.
Automation
Marketing Automation gives you second chances for convincing patients to choose you, and ways for strengthening your relationship with your existing patients.
Have peace of mind knowing your marketing is done right.
Medical marketing is regulated in many countries, and in Singapore, the Ministry of Health enforces the Private Hospitals and Medical Clinics (PHMC) regulations which cover the advertising and marketing communications of a medical practice like yours.
Non-compliance with the PHMC can result in hefty penalties and may affect a practice’s image and credibility among peers as well as patients.
When you leverage our many years of experience working with doctors, clinics and medical practices in Singapore and Australia, you can rest assured knowing all your digital ads, content and other marketing communications comply with the PHMC.
Have a look at the work we’ve done
for other medical practices.
Dr Pamela Tan Medical Clinic
- Doctor’s Consultation
- Paid Search
- Organic Search
- Social Media Advertising
- Display Advertising
- Content Marketing
ESTEEM Cosmetic Studio
- Doctor’s Consultation
- Paid Search
- Organic Search
- Social Media Advertising
- Display Advertising
- Content Marketing
We help you listen, reach and engage with your customers to grow your brand through a 360 approach
Your customers are waiting for you to give them solutions that we know you can provide.
You must REACH, LISTEN and ENGAGE with your customers, to let them know what you can do.
We bring the best of Owned, Shared, Earned and Paid media together in a 360 approach to marketing and communications.
You’ll be able to get your message across to the right people. You’ll hear what they have to say. And you can start meaningful conversations with them that can help grow your business.