Search Engine Marketing Services (SEM) in Singapore - Organic and Paid Search Campaign

Grow your business and achieve greater ROI through SEO & PPC campaigns.

We give you increased results – every time!

Our focus is on one thing: delivering increased revenue to your business from your website. To achieve this, we use a blend of organic SEO, Pay Per Click (PPC) and other forms of paid search advertising.

Our Search Engine Marketing Services

Search Engine Optimization (SEO)

Rank your website on Page 1 of Google through NEO360’s SEO proven and tested strategy.

Pay Per Click (PPC)

Get more leads from your paid traffic with our proven Pay Per Click (PPC) campaign optimisation & management strategy.

Improve your ROI

With over 10 years of experience, we manage your SEO & PPC campaign so you can focus on growing your business.

What’s the market share of search engines?

We’re betting you know the answer to this one, 10 to one, but it’s worth taking a look at before anything else for a clearer picture of where we all stand (at least as of April 2020):

Google: 91.89%

Bing: 2.79%

Yahoo!: 1.87%

Baidu: 1.1%

YANDEX RU: 0.54%

DuckDuckGo: 0.45%

Source: Statcounter Global Stats
Source: Statcounter Global Stats

Statista reveals Google’s 2019 total revenue to be about USD160.74 billion—but if you’d like to see how much Google is making now, you can head over to Webprofits for a real-time update.

But why is this worth taking a look at to begin with? Knowing your battlefield’s terrain enables you to make battle-plans—because the formulation of your digital marketing strategy must be based on data and not “well everyone else is doing it”.

While most businesses rightly focus their search engine marketing efforts on Google, knowing the market share of other search engines can be an advantage in planning your digital marketing activities.

Though a super far second from Google, Bing is increasing its own market share little by little—this, together with Google’s trust issues has caused many Internet users to start looking around for alternative search engines. Some of these alternatives include social media and Amazon, neither of which are even search engines in the first place.

Data Source: Think with Google, 2019

Organic Search

People don’t search for what they need online the way they used to. Nor do search engines serve up results the way they did 10, five or even three or less years ago. In fact, search engines aren’t even the only place people look for things, anymore, as they turn to social media and the likes of YouTube as search alternatives.
 
Given the way that your potential customers are looking for solutions, is there any point in making sure that your business shows up on the first of any Search Engine Results Pages or SERPs? The answer is a resounding YES.

Find out how you can get help for all things SEO.
Ask us about SEO at NEO360, now.

Make the most of most people’s search engine of choice. When you think about it, it just makes sense.

Google has billions of webpages in its index which is about 100 million GB large (Google)

3.5 billion searches are made using Google daily (Internet Live Stats)

Google’s search volume grows by about 10% yearly (Internet Live Stats)

digital marketing services approach neo360

Google knows they reach all those people conducting all those searches, which is why they created Google Ads, their very own online advertising program.

This gives you a highly effective digital marketing platform for reaching the people who are using Google to look for the solutions you provide.

You can reach potential clients, patients, customers, students, subscribers, readers…to generate more sales in less time for your business, practice, company, university, corporation…in any industry, anywhere in the world.

Google Ads uses a Pay-per-click or PPC model, which means you only pay whenever somebody clicks on your ad. The amount you pay is determined by a bidding system wherein people place bids on the keywords to be used in the ads.

Find out how you can get started on Google Ads.
Ask us about Google Ads at NEO360, now.

Our Process – Integrating SEO & PPC

As a Google Partner with certified team members, NEO360 has the know-how to help you get the most out of your SEO and PPC Campaigns.
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Step 1: Define your goal

Examples of goals include getting leads, purchase, enquiries or email subscriptions. We use increase vs your current conversion rate as a baseline to define success.

Step 2: Set up your SEO and PPC campaigns

We design and optimise your landing page, write ad copy, perform an SEO audit, plan your SEO strategy and run both the organic and paid campaigns.

Step 3: Test and Improve

Like anything else, your SEO and PPC campaigns must be audited and maintained regularly to ensure they remain fully optimised.

Want to know what’s it’s like to work with NEO360?

Data Source: Hubspot, 2020

We help you listen, reach and engage with your customers to grow your brand through a 360 approach

Your customers are waiting for you to give them solutions that we know you can provide.

You must REACH, LISTEN and ENGAGE with your customers, to let them know what you can do.

We bring the best of Owned, Shared, Earned and Paid media together in a 360 approach to marketing and communications.

You’ll be able to get your message across to the right people. You’ll hear what they have to say. And you can start meaningful conversations with them that can help grow your business.

Discover the Power of our 360° Digital Marketing Engine

And Breathe New Life into your Business